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the perfumer

Alex Lee

Alex Lee envisions Flowoud as an exercise in creative freedom, where unexpected contrasts merge into a bold and personal olfactory vision. He plays with an intense and vibrant rose, pushing it beyond its classic expression, until it meets the almost mystical depth of sandalwood. Through this delicate balance between strength and subtlety, he creates a magnetic and enveloping fragrance, whose persistent trail becomes a call as intimate as it is irresistible.